Turkey's 85-year-old long-established chocolate brand Sagra is now on Metaverse

Sagra also joined the big brands in Metaverse, the world of the future. Sagra, the first brand from Turkey to enter the world of Metaverse in the chocolate and snack category, will develop technology and sales-oriented projects in the digital universe and create a platform that will present new experiences to their customers

 

Among the most popular brands in chocolate in Turkey for 85 years, Sagra breaks a fresh ground with the help of OYAK, which has recently attracted attention with its technology investments such as digital payment, digital infrastructure installation and software. Sagra is the first brand to introduce chocolate to Metaverse from Turkey. Contriving to open a factory in Metaverse, one of the results of the technology revolution in the world, Sagra will take its place in the digital universe with technology and sales-oriented projects. Additionally, a platform will be established that will offer different experiences to consumers.

Sagra, one of Turkey's most long-established brands, continues to grow with innovative and technological steps in its ongoing journey in OYAK Group Companies. With its investments for the future, Sagra aims to transform all innovations of technology and digital age into consumer experience. Sagra, prepared for Metaverse, will soon bring together the brands Tadelle, Sarelle and Gol, which have captured hearts for years, with digital users in the world of the future.

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